Sales & Marketing General Manager

About Our Client

Our client is from a plastic masterbatches and polymer Industry


  • Bachelor’s degree in business, marketing, or a related field
  • Proven experience in sales and marketing leadership roles, with a track record of driving revenue growth.
  • Proven experience in plastic masterbatches and polymer industry.
  • Strong understanding of sales and marketing principles, strategies, and tactics.
  • Excellent leadership and team management skills, with the ability to inspire and motivate a diverse team.
  • Analytical mindset with the ability to analyze market trends, customer data, and sales metrics to inform decision-making.
  • Outstanding communication, negotiation, and presentation skills.
  • Proficiency in using sales and marketing software and tools.
  • Demonstrated ability to develop and implement successful sales and marketing strategies.
  • Results-driven with a strong business acumen and a customer-centric approach.


Sales Management:

    • Develop and execute comprehensive sales strategies to achieve sales targets and maximize revenue.
    • Build and maintain strong relationships with key clients and partners.
    • Monitor sales performance and provide guidance, coaching, and support to the sales team.
    • Analyse market trends, customer needs, and competitor activities to identify new sales opportunities.

Marketing Strategy:

    • Develop and implement strategic marketing plans to promote company products or services and enhance brand awareness.
    • Conduct market research and analysis to identify customer preferences and adjust marketing strategies accordingly.
    • Collaborate with cross-functional teams to develop innovative marketing campaigns
    • Monitor marketing performance metrics and adjust strategies to optimize results.

Team Leadership:

    • Lead, train, and mentor a high-performing sales and marketing team.
    • Set clear goals and performance expectations, providing regular feedback and conducting performance evaluations.
    • Foster a collaborative and motivating work environment that encourages teamwork, creativity, and professional growth.
    • Provide leadership and guidance to inspire and align the team with the organization’s vision and objectives.

Business Development:

    • Identify and pursue new business opportunities, partnerships, and distribution channels to expand market reach and revenue streams.
    • Collaborate with the product development team to ensure market-driven product enhancements and new product launches.
    • Conduct market analysis to identify potential target segments and develop strategies to penetrate new markets.
    • Build and maintain strong relationships with key stakeholders, industry influencers, and strategic partners.

Financial Management:

    • Develop and manage the sales and marketing budget, ensuring optimal allocation of resources.
    • Monitor and analyze sales data, market trends, and marketing expenses.
    • Prepare regular sales and marketing reports for senior management, highlighting key performance indicators and recommending actionable insights.

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