Marketing Head, Fashion Retail (Jakarta)

Position: Marketing Head
Responsibilities:

Managing marketing planning & execution based on budget and business targets
Managing global campaign activation translation into the local market
Managing local campaign ideation, production, and activation
Responsible for traffic and demand generation
Managing media communication across all platforms, both internal and external
Driving business performance & optimization through marketing strategies
Creating demand/market needs across all channels
Working cross-functionally with sales, product, and operations teams to align marketing efforts

Requirements:

Bachelor’s degree in Marketing, Business Administration, Communications, or related field
Proven experience in Marketing, Brand Management, or Commercial Marketing
Strong background in retail, fashion, FMCG, footwear, lifestyle, or consumer-driven industries
Proven experience managing integrated marketing campaigns across online and offline channels
Strong exposure to demand generation, traffic growth, and business performance optimization
Experience translating global marketing strategies into local market execution
Strong leadership and stakeholder management capabilities
Experienced in collaborating cross-functionally with sales, product, operations, and regional teams
Strong analytical mindset with ability to drive ROI-focused marketing initiatives
Excellent communication and presentation skills
Fluent in English and Bahasa Indonesia
Agile, creative, and commercially driven personality